{"id":4300,"date":"2025-02-04T10:05:05","date_gmt":"2025-02-04T10:05:05","guid":{"rendered":"https:\/\/krogragg.com\/?p=4300"},"modified":"2025-02-04T10:05:05","modified_gmt":"2025-02-04T10:05:05","slug":"bright-idea","status":"publish","type":"post","link":"https:\/\/krogragg.com\/?p=4300","title":{"rendered":"Bright Idea"},"content":{"rendered":"<p>    Bright Idea<br \/>\n \t<BR><br \/>\n<BR><\/BR><br \/>\n    <!-- no image --><br \/>\n \t<BR><br \/>\n<BR><\/BR><\/p>\n<div>\n<section class=\"hydra-container\">\n<div class=\"hydra-canvas\">\n\t\t\t\t\t<img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/i0.wp.com\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened-1024x768.jpg?resize=800%2C600&#038;ssl=1\" class=\"hydra-image disable-lazyload\" alt=\"SeaDek lighting on a Sea Ray\" sizes=\"(max-width: 1400px) 100vw, 1400px\" srcset=\"https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened-1024x768.jpg 1024w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened-300x225.jpg 300w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened-768x576.jpg 768w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened-1536x1152.jpg 1536w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK01711-Edit-Brightened.jpg 2000w\">                <\/div><figcaption class=\"caption margin_top_xs full border_1 hydra-figcaption\">\n                <span class=\"hydra-image-caption\">Lighting is customizable with all kinds of colors, textures and laser-cut patterns.<\/span><br \/>\n                <span class=\"article_image_credit italic margin_right_xs\">Courtesy SeaDek<\/span><\/p>\n<\/figcaption><\/section>\n<p>It was November 2022, and Jeff Schieman was walking around the gigantic Metstrade show in Amsterdam. Exhibitor after exhibitor was displaying equipment, materials and systems that could be used on boats. The place was cavernous, with every product imaginable.<\/p>\n<p>Even amid that endless sea of options, the Kanvaslight display stopped Schieman cold. This French company had figured out how to weave optical fibers into fabric, and then add a light injector. In essence, the combination made fabric light up.<\/p>\n<p>\u201cIt was pretty cool,\u201d says Schieman, one of the founding partners of Florida-based SeaDek, which makes foam flooring for boats. \u201cThey were putting it in Bimini tops and seating and things. I wanted to work with them to light through our EVA foam.\u201d<\/p>\n<p>Two years later, at the 2024 Miami International Boat Show, SeaDek won an Innovation Award from the National Marine Manufacturers Association for its latest product: Lighted SeaDek. Judges were wowed by what they called \u201ca new level of functionality and owner customizations.\u201d<\/p>\n<p>To Schieman\u2019s thinking, Lighted SeaDek was simply the next step in what has been a journey of high-quality, innovative boat flooring since the company\u2019s founding in 2004. Back then, SeaDek gave boaters an alternative to the ubiquitous hard-fiberglass nonskid or standard household-style carpeting. SeaDek flooring, by contrast, is a foam blend whose underfoot comfort helps to reduce boater fatigue while providing traction. It\u2019s fully customizable too, with all kinds of colors, textures and laser-cut patterns.<\/p>\n<p>Boaters loved it\u2014so much so that competitors sprung up, many with lower-quality knockoff products. That\u2019s why Schieman and the team were at Metstrade, trying to figure out the next advancement that SeaDek could offer in a high-quality way.<\/p>\n<section class=\"hydra-container\">\n<div class=\"hydra-canvas\">\n\t\t\t\t\t<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"455\" src=\"https:\/\/i0.wp.com\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL-1024x583.jpg?resize=800%2C455&#038;ssl=1\" class=\"hydra-image\" alt=\"SeaDek lighted swim platform\" sizes=\"(max-width: 1400px) 100vw, 1400px\" srcset=\"https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL-1024x583.jpg 1024w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL-300x171.jpg 300w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL-768x437.jpg 768w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL-1536x875.jpg 1536w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-Powered-By-SeaDek-FINAL.jpg 2000w\">                <\/div><figcaption class=\"caption margin_top_xs full border_1 hydra-figcaption\">\n                <span class=\"hydra-image-caption\">A lighted swim platform blends style with functionality.<\/span><br \/>\n                <span class=\"article_image_credit italic margin_right_xs\">Courtesy SeaDek<\/span><\/p>\n<\/figcaption><\/section>\n<p>\u201cWe\u2019re always thinking of ways to stay No. 1,\u201d he says. \u201cThe job of myself and the SeaDek team is to think about what the next big thing will be to stay as leaders in innovation.\u201d<\/p>\n<p>Kanvaslight\u2019s fiber-optic technology appealed to Schieman because it\u2019s different from the LED lighting that\u2019s usually installed in covered locations on boats. This fiber-optic solution can be out in the open for everyone to see\u2014where flooring is on a boat.<\/p>\n<p>\u201cWhen you see LED strips, they\u2019re not pretty-looking. You want to keep it hidden,\u201d Schieman says. \u201cThe fiber-optic strip is very clean. It just looks like a white strip, and you can get it in very wide lengths. With LEDs, getting an 8-inch-wide LED, there are too many little, teeny chips. A piece-of-paper size of an LED looks like a circuit board. The lights are independent. It\u2019s not a nice, consistent wide light. That\u2019s why the LED doesn\u2019t work in this kind of application.\u201d<\/p>\n<p>By the time Schieman got to Metstrade, SeaDek had already been trying to solve the lighted flooring challenge for a while. SeaDek had several patented ideas, but they were different from this new solution: \u201cA fiber-optic ribbon is adhered, and our peel-and-stick flooring is on top of that to create the illumination that you want.\u201d\u00a0<\/p>\n<p>Another key benefit to making Lighted SeaDek this way is that the fiber-optic lighting stays cool when it lights up. It also can handle the wet environment without the system being fried. And it works with dimmers and with music, similar to other modern boat lighting.<\/p>\n<section class=\"hydra-container\">\n<div class=\"hydra-canvas\">\n\t\t\t\t\t<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/i0.wp.com\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-683x1024.jpg?resize=683%2C1024&#038;ssl=1\" class=\"hydra-image\" alt=\"SeaDek lighting on a boat\" sizes=\"(max-width: 1400px) 100vw, 1400px\" srcset=\"https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-683x1024.jpg 683w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-200x300.jpg 200w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-768x1151.jpg 768w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-1025x1536.jpg 1025w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-1366x2048.jpg 1366w, https:\/\/www.boatingmag.com\/uploads\/2025\/01\/BTG125-SeaDek-SDK02814-EDIT-NR-Fade-2-scaled.jpg 1708w\">                <\/div><figcaption class=\"caption margin_top_xs full border_1 hydra-figcaption\">\n                <span class=\"hydra-image-caption\">The fiber optic system can handle wet environments.<\/span><br \/>\n                <span class=\"article_image_credit italic margin_right_xs\">Courtesy SeaDek<\/span><\/p>\n<\/figcaption><\/section>\n<p>Right now, Lighted SeaDek is available only by request from OEMs on new builds\u2014and only under the SeaDek brand. The SeaDek team works directly with manufacturers to determine how the wiring should connect to the boat\u2019s command center, which is why boat buyers need to ask for Lighted SeaDek during a boat\u2019s construction.<\/p>\n<p>The biggest problem that SeaDek\u2019s team is running into so far is boaters requesting the lighted flooring for all kinds of sprawling onboard spaces. They want it everywhere. The technology isn\u2019t quite there yet, although SeaDek is the only company figuring out how to apply it in different ways.<\/p>\n<p>\u201cNone of our competitors are doing this,\u201d Schieman says. \u201cWhat we are offering right now is 3 to 4 inches wide by about 3 feet long, to light up logos and small areas.<\/p>\n<p>\u201cSeaDek strives on innovation and customer service,\u201d he adds. \u201cWe want everyone to know that when we come out with a product, our goal is to stay No. 1 and be innovative, and not just sell flooring. It\u2019s about new products and disrupting the marine industry time and time again.\u201d<\/p>\n<p>For more information, visit <a href=\"https:\/\/www.seadek.com\/innovation\" target=\"_blank\" rel=\"noreferrer noopener\">seadek.com\/innovation<\/a>.<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/www.boatingmag.com\/sponsored-post\/a-bright-idea\/\">Bright Idea<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/www.boatingmag.com\/\">Boating Mag<\/a>.<\/p>\n<\/div>\n<p> \t<BR><br \/>\n <BR><\/BR><br \/>\n    Staff<br \/>\n \t<BR><br \/>\n<BR><\/BR><br \/>\n<a href=\"https:\/\/www.boatingmag.com\/sponsored-post\/a-bright-idea\/\">Go to boatingmag<\/a><br \/>\n \t<BR><br \/>\n <BR><\/BR><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bright Idea Lighting is customizable with all kinds of colors, textures and laser-cut patterns. Courtesy SeaDek It was November 2022, and Jeff Schieman was walking around the gigantic Metstrade show in Amsterdam. Exhibitor after exhibitor was displaying equipment, materials and systems that could be used on boats. The place was cavernous, with every product imaginable. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[126,2448,768,765],"tags":[127],"class_list":["post-4300","post","type-post","status-publish","format-standard","hentry","category-boatingmag","category-seadek","category-sponsored","category-sponsored-post","tag-boatingmag"],"_links":{"self":[{"href":"https:\/\/krogragg.com\/index.php?rest_route=\/wp\/v2\/posts\/4300"}],"collection":[{"href":"https:\/\/krogragg.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/krogragg.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/krogragg.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/krogragg.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4300"}],"version-history":[{"count":0,"href":"https:\/\/krogragg.com\/index.php?rest_route=\/wp\/v2\/posts\/4300\/revisions"}],"wp:attachment":[{"href":"https:\/\/krogragg.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/krogragg.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/krogragg.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}